Writing Update!

As I’m closing down my time here in graduate school, I’ve posted a few more of my master research papers in the Writing section. Check them out here. Both papers were written last semester and focus on women in the media and how adolescents connect with media characters, and how that might impact their construction…

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What I’m Reading This Week 2

Just school stuff this week on the plate for reading, excluding my Real Simple, Southern Living and Pottery Barn¬†catalogs for December.¬†My reading list for Winter Break is getting way too long to compensate for these school books! A review of the Commission on the Freedom of the Press. As I’m reading it, it’s interesting to…

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The Long Tail: The Island of Misfit Hits

One of the great things about graduate school, is I am constantly introduced to such interesting material, that I’m always reading, learning, following, and understanding more about marketing and communication. One such topic is consumer behavior. Why do we buy what we buy? How does advertising affect that? And what can marketers do to more…

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